Every business owner has a growth plan. Fewer of us have a plan for the person running it.

Leslie Forde joins The Retail Playground to talk about what happens when the founder is the last priority, and what to do about it. Leslie is the CEO and founder of Mom's Hierarchy of Needs, where she took Maslow's pyramid and rethought it around how people actually live. The same logic applies to running a small business: you can't reach the strategic, creative, growth-minded parts of the work when the foundation underneath you is cracked.

In this session, we'll get into where your time is really going and what it's costing your business, why the "I'll rest after this season" plan never quite arrives, and the small habits that hold up during your busiest weeks. Her approach is built for people whose work and identity are tangled together.